Instagram Reels & Stories. What’s The Difference and How To Use Them
If you’re like many in the world of social media, understanding how to use some of the different features available these days can be quite daunting. If terms like grid, post, story, or reel send you into a panic, it’s ok. Today we will shed some light on the differences between stories and reels, and how they should be used in social media management.
First, let’s unpack some of the main differences between a story and a reel inside of the Instagram platform.
3 Keys to a Compelling Case Study
A compelling case study can be a goldmine to a growing business. Case Studies are a fantastic tool used in the marketing world to tell a success story from using a particular product or service. They are also an opportunity to highlight the benefits of a new product or service that a company is offering. Many companies even use case studies as lead magnets to generate new clients.
Top Signs You Need a Website Upgrade
When’s the last time you looked at your website? Most of us create one when we start our business and then don’t give it much thought, unless we’re running a blog. Could it be time for a website facelift? Probably! Here’s how to tell.
What's the "Meta" with Facebook?
You’ve probably heard that earlier this month, Mark Zuckerberg announced that Facebook was rebranding itself as Meta. We’re here with a quick myth bust and some notes to help you make sense of what’s happening and what this may mean for your business.
Where is Everybody??
When a brand decides to get social, it can feel daunting. New social media platforms are popping up every day, each promising to be the next big thing. Does your brand need to be on all of them?
Hire a Freelancer. Top 5 Reasons.
Hiring a freelancer used to be something big advertising and media agencies did to keep their payroll costs down, but savvy business owners are realizing the benefits of hiring freelance talent on their own.
3 Reasons You Need a Social Presence
Chances are you know you need social media. Or rather, you’ve been told you need social media. One of the first questions that comes our way when we sit down with a client is why they need a social strategy, especially if they’ve had their company for quite some time.

